Ideally when people are searching online and they type a word or phrase, they’re looking for information that’s closely tied to those words. The more relevant the information and description appearing in the […]
O.K. A new online advertising campaign is underway. Objectives have been established, geo-target locations are specified, ad copy is directing users to relevant landing pages ____ and keywords have been […]
Common search phrases you don’t want to pay for.
There is no argument that the fundamental focus for a pay per click advertising campaign is targeting the […]
Our Wirefreesoft team is always looking for useful tools to build websites, apps, Adwords, WordPress, and pretty much any other technology that enhances our ability to optimize client websites (and business).
Here is a web page Canvas reference being developed by Skilled.co. We see more great html 5 and […]
The relative CTR is a solid measure of ad copy and keyword relevancy. When the click through rate is increasing in conjunction with bids and ad position remaining static its a good indicator that either an ad edit/addition […]
Viewing reports and seeing your clicks / day on the rise is exciting and on the surface this appears to be a good thing and all things being equal (in terms of quality hits) it generally is. And conversely, watching your click count fall feels […]
One of our Wirefreesoft consultants had a quick cloud summary article to contribute since she has been transitioning to the Cloud. We thought this would be useful for those looking for articles on Cloud storage solutions.
Cloud storage is my new go-to container for content. Why? Because I’m tired of being confused about which computer, […]
Techno-utopia or dystopia?
In a digital world, your hard work is ranked. You often receive like/dislike, yes/no, 1 to 5-stars that can make you feel vulnerable? Even your business can be susceptible to these ranking systems. So consider, what ways could you optimize your website and have more control over your internet presence.
Black Mirror Reflection
CTR gives you a good idea if people are clicking your Ad relative to your competitors. High CTR means of the Ads presented to viewers […]
