Google Expanded Adword Text

Google Adwords increase in the Ad character limit…

This is a much needed change to allow more descriptive phrases to be displayed on search…definitely a big help on mobile phones where as much text info as possible helps Ads give a better representation of what they advertising.

Mobile is the biggest push by Google and you can read their progress. >> Adwords Insight

For those new to Adwords here is good youtube video to get you going >> Adwords Intro to Advanced Video

We have been testing various approaches with new Adword campaigns with clients such as http://hanskrug.com in both the New York City and Charlotte, North Carolina region.

Here is a nice article on the Google Expanded Adword Text roll out.

http://searchengineland.com/official-google-roll-expanded-text-ads-devices-250270

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