Search Engine Stats 2017
Wirefreesoft is always researching the many aspects of SEO, PPC, and the many statistics that go along with developing strategies to bring clicks, impressions, and… Read More »Search Engine Stats 2017
CTR
Optimizing CTR With Limited Daily Ad Spend
The relative CTR is a solid measure of ad copy and keyword relevancy. When the click through rate is increasing in conjunction with bids and ad position remaining static its a good indicator that either an ad edit/addition is attracting more users or that more relevant keywords have been identified and employed. Not to mention a rising click through rate is a positive sign for achieving that click count you were hoping for. That is given you are not currently meeting your projected ad spend.Read More »Optimizing CTR With Limited Daily Ad Spend